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Digital Advertising


It is not always right to just post and sit idle to let the social media handles get their organic traffic. One cannot escape from the Digital advertising which has penetrated deep into the industry to achieve sales or image. 

Digital Advertising plays a role to build a strong online presence. The global digital advertising and marketing market is estimated to reach $786.2 billion by 2026, indicates the scope of digital marketing.

Digital marketing strategy helps to deliver campaigns to promote products and services and allows to compete with bigger brands in your niche. 

With digital marketing, you’ll have access to a huge source of data and metrics, whether that’s impressions, views, time on a page, click rate, and so on. This means you can see accurate data in real-time.

Digital marketing allows you to track day-to-day campaign performance, ensuring you know what channels are performing and which are struggling. This helps you to optimise campaign budgets for high return on investment (ROI). 

Here are some statistics to support this from Website Builder Expert:

  • Email marketing has the best average ROI at 3,600%
  • SEO marketing has an average ROI ratio of 22:1, equating to 2,200%
  • Marketers who regularly calculate their ROI are 1.6 times more likely to secure budget increases for their marketing activities.


Digital Adveritising DigiYosha

Put simply, the more customers that view your brand online, the higher your conversion rate is likely to be. Digital marketing is all about trying to convert your leads into customers.

There are approximately 6.84 billion smartphones in the world, with 4.76 billion people using social media globally. A well-crafted digital marketing strategy is your best chance of reaching this massive audience and failure to do so will mean you’re missing out on a huge amount of customer potential.

As a society, we are glued to our mobile phones, relying on them to communicate, shop, manage finances, and more importantly, search the internet for brands that resonate with us. You need to ensure your website is compatible with mobiles and the user journey is well-suited for smartphone users. 

Social media helps reach customers organically as well as provides with an option to boost posts and promote content through paid advertising. 

This helps your content to reach to much wider audience, increases the level of engagement on posts and gives opportunity to specifically target individual interests and demographics.

Pay-per-click (PPC) via Google/FB/Twitter ads helps to drive traffic to website by paying a publisher every time advert gets clicked. 

We offer comprehensive digital advertising services, including Face Book, Google, Instagram and X Ads to help you maximize your online presence and reach your target audience. Our experienced team will create a tailored strategy to create your virtual presence, so you can get the most out of your ad budget. 

We analyze which platform suits best for your needs and which channel is used the most by your target audience.